Service · Advisor cases
One decision, taken end to end, with a fee set by what it measurably delivered.
An advisor case takes a single decision from question to measured result: the analysis, the plan, the pilot, the readout and the rollout recommendation. The baseline and the measurement are agreed in writing first, and the fee follows the value measured against them.
Usual entry: One decision, end to end · What we look for first
- Pricing or staffing changes approved in analysis but never piloted
- Pilots that end without a clear readout
- Outcome fees without agreed evidence or settlement rules
How value is created.
- 01
Find the gaps
The case starts with one question and a written baseline: what would happen without the change.
- 02
Refine scenarios
Options run forward with ranges, and the one with the best expected return is chosen with you.
- 03
Plan for ROI
The plan sets the pilot, controls, period and success measure. The agreement separately fixes the fee share and cap, deductible costs, result acceptance, and treatment of negative, inconclusive or disputed results.
- 04
Pace the steps
The first step is the cheapest test of the riskiest assumption, such as a two-region pilot before a national media shift.
- 05
Measure and account
The result is measured against the controls, and the fee is calculated from it.
By decision
Decisions we answer
Pricing
What you pay for, and when.
Agree the diagnostic and platform fees by scope. For advisor cases, agree the value-linked share, cap, deductible costs and result acceptance before work starts. Forecasts do not settle a measured-value fee.
- Company briefing
- Built from public data. No charge.
- Diagnostic
- A fixed fee, agreed before we start, on a sample of your data.
- Platform
- An annual fee set by the markets and data you connect.
- Advisor cases
- A fee tied to measured value. The baseline and the measurement are agreed in writing first.
Start with a briefing on your company.
We build it from public data and send it to your work email.